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So I was chatting with some serious bloggers and the discussion came around how would we, as bloggers, fix Google Adsense, Yahoo Publisher Network (YPN) and related services. There was many ideas, I think we came to at least 10 good ideas, but the two at the top were:

• Better stats - fix the stats. Nobody does great stats, at least not with a lot of hacking from the blog owners. What would be nice is for Google to actually reveal more of the stats that they keep on everything and empower us with it. We would be even more happy. Because testing and stats are some of the most important numbers in blogging.
• Provide a server side solution - don’t rely only on browser side JavaScript, give us something that can be embedded in PHP, that way we won’t have to worry about the people that turn off the javascript. And if google or somebody else did provide PHP instead of JavaScript, that would give us more control, and we would be able to track it better for better stats and customize it.

If you have other ideas, please let me know.